Bringing performance to life — a fit-for-purpose flooring solution for a world-class event.
A Dynamic Flooring Solution for a Global Sporting Icon
When Ironman came to Auckland in 2020, the organisers needed a surface that could keep pace with elite athletes, stand up to intense foot traffic and look sharp for both in-person spectators and global broadcast audiences.
As commercial interior and flooring specialists, Arena delivered a tailored, high-performance solution designed for the scale and intensity of this premier endurance event.
From the transition zones to the finish line, we created an experience that was not only functional but aligned with Ironman’s brand values of performance, resilience, and world-class professionalism.
The Challenge
Ironman is more than just a race, it’s a test of human limits. The challenge for Arena was to deliver a flooring solution that could meet that same standard.
The event organisers were looking for:
- A temporary flooring for events solution that could perform under pressure
- Flooring that was durable, safe, and suitable for both athletic transitions and public zones
- Visual alignment with the Ironman brand for marketing and televised coverage
- Seamless installation across large areas under tight time constraints
- A surface that could handle variable weather conditions without compromising performance
They needed more than just coverage — they needed a flooring system that elevated the entire event experience.
Bespoke Flooring & Wall Solution
Our Solution
Arena delivered a full-service commercial flooring package designed specifically for event environments. Combining experience, logistics, and premium materials, we ensured every detail was fit for purpose.
Smart Spatial Planning
We worked closely with the Ironman team to plan out flooring zones across the event site, including:
- Athlete transition areas
- Finish line surfaces
- Media and spectator spaces
- Branded activation and sponsor zones
Custom Flooring Systems
Each area had unique requirements, from high grip for barefoot runners to strong visual impact for cameras and photography.
Our solution included a combination of floor carpet tiles, modular wood flooring, and protective underlays to suit the varied demands of the venue. All materials were chosen for their:
- Slip resistance
- Fast install and removal
- Durability under high traffic
- Resistance to the elements
The result was a cohesive, multi-zone commercial flooring system that balanced safety, performance, and design.
On-Brand Design
In line with Ironman’s globally recognised visual identity, we provided flooring in branded colours and integrated custom visuals to enhance recognition at key areas like the finish line. These branding touches not only looked sharp for spectators but boosted televised impact – a key metric for global events.
Fit For Purpose Transformational Floor & Wall Solutions
Outcome: Flooring That Delivered at Every Level
Arena’s flooring system proved its value at every stage of the Ironman event. The result was a seamless blend of form and function — high-performance flooring that enabled elite athleticism, kept the public safe, and looked sharp on screens and in photos.
Key achievements:
- Delivered across a large area on time and to exacting specifications
- Created a safe, slip-resistant surface for thousands of athletes
- Supported smooth flow through complex transition zones
- Enhanced televised and in-person brand visibility
- Ensured minimal disruption and fast bump-out post-event
- Supported the incredible achievements of all participants with confidence
From start to finish, our team worked alongside Ironman organisers to ensure every detail was right — because in events like these, there’s no room for second place.
Client Feedback
“Arena’s flooring solution elevated our event. It performed under pressure, supported athlete safety and looked fantastic for spectators and broadcast. Delivered on time, without stress -exactly what we needed.”
— Event Coordinator, Ironman New Zealand
Why Arena?
With decades of expertise in commercial floor services, retail fit-outs, and event installations, Arena brings structure, speed, and style to every project.We’re proud to partner with global brands to create spaces where performance meets design. Whether it’s vinyl flooring for schools, custom shop fit-outs in NZ, or temporary flooring for events, our work is about more than surface level — it’s about results.
Explore More from Arena
We’re specialists in commercial interiors, combining design thinking with practical execution. Our services include:
- Retail interior fit-outs
- Commercial floor services
- Floor protection products
- Modular and temporary flooring systems
- Custom brand environments
- Vinyl and carpet tile installations for high-traffic public zones
Our projects range from sports retail design to brand activations, public events to corporate interiors. Always tailored, always on time.
Ready to Elevate Your Commercial Space?
Arena delivers flooring and fit-out solutions that perform — just like the brands we work with.
Looking to elevate your commercial space or event?
Contact us today to start your project.
